Saturday, August 31, 2013

Rihanna for River Island Fall Collection



Miss Rihanna has been a busy lady with her Diamonds World Tour, the upcoming release of her RiRi Hearts MAC Fall Collection (http://marquiseyvette.tumblr.com/post/59879135807/riri-hearts-mac-fall-collection), as well as her River Island Fall line. Yes, Rihanna has collaborated with River Island again & this time she brought her A game. The previous line was bland, cheap looking & overpriced, but this time she has produced quality material. I actually want to own everything in this collection! I think more time & effort were put into creating this line. These pieces seem to really reflect Rihanna’s personal style & who she is.


Rihanna has proven that she doesn’t need a marketing machine behind her because she can do all the advertising on her own. RiRi has been a walking billboard for her brand, as she has been spotted in various pieces from the line looking hot. You can find Rihanna’s River Island Fall Collection online & at River Island locations September 12th, but you can go to http://bit.ly/RIRIPREORDER to pre-order certain items right now! Also, to enter to win a chance to join Rihanna at her exclusive River Island event in London go to https://us.riverisland.com/styleinsider/competitions/win-tickets-to-rihanna-launch-party & register. Check out the photos below & let me know what you think about the collection. Plus, watch the behind the scenes video of the promo shoot.





- @FabAndFearless

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